Trainerize, HubFit and Strivonex Coach: a closer look
If you're comparing these three platforms specifically, the differences aren't really about whether they can deliver basic online coaching. All three provide substantial coaching functionality.
The more useful question is what is included, what is available as an additional paid feature, and how much of the wider coaching business each platform is designed to handle.
ABC Trainerize
Trainerize provides workout programming, meal and macro tracking, client messaging, groups and challenges, habit tracking and mobile apps.
On its Grow and Pro plans, additional functionality is available through optional paid add-ons. At the time this comparison was checked, these included Advanced Nutrition Coaching, FitMetrics AI check-ins, Video Coaching, Stripe Integrated Payments and the Business add-on.
Trainerize publishes its pricing in US dollars. Approximate GBP conversions used in our comparison are:
Advanced Nutrition Coaching — approximately £15–£34/month, depending on plan.
FitMetrics AI check-ins — approximately £4.50/client/month, with a 25-client minimum (approximately £112/month).
Video Coaching — approximately £7.50/month.
Stripe Payments — approximately £7.50/month.
Business tools — approximately £19/month.
Some higher-tier Trainerize packages include functionality that is an optional add-on on Grow/Pro plans, so coaches should compare the particular plan they would actually require rather than the entry subscription alone.
HubFit
HubFit provides a broad all-in-one coaching environment including dedicated check-ins, nutrition, in-app nutrition tracking with barcode scanning, community groups, habits and streaks, client messaging and mobile apps.
HubFit also supports its client experience in 10 languages, which may be particularly useful for coaches working internationally.
Strivonex Coach
Strivonex Coach takes a full-platform approach. Every subscription tier includes the same feature set; plans differ by active-client capacity rather than feature access.
Alongside the core workout, nutrition, client-management and check-in functionality expected from a modern coaching platform, Strivonex Coach includes features such as Coach Copilot, AI-assisted check-ins, charity and friends challenges, Workout Focus Mode, Client Import, coach websites, Email Studio, Affiliate Marketplace, built-in video and text messaging, lead-generation and business-growth tools, coach/client agreements and UK-based human support.
The aim isn't to suggest that Trainerize or HubFit aren't capable coaching platforms. They are. The distinction we're making is about how functionality is packaged and how far each platform extends beyond coaching delivery into running and growing the wider coaching business.
Comparison methodology
Competitor features and pricing were checked against publicly available information from the respective providers on 17 September 2026.
Trainerize publishes the prices referenced above in US dollars. GBP figures are approximate conversions using an exchange rate of approximately $1 = £0.7485 on 17 September 2026 and have been rounded for readability. They are provided for comparison only and are not GBP prices quoted by Trainerize.
Features, plans and prices can change. Coaches should check each provider's current website before purchasing.
Where does Strivonex Coach fit?
Strivonex Coach is built around a slightly different question:
How much of running a modern coaching business can we make easier from one platform?
Workout programming matters.
Nutrition matters.
Check-ins matter.
But so do payments, client communication, agreements, leads, your website and the enormous pile of administration sitting behind the coaching.
That's why Strivonex Coach combines the coaching environment with wider business functionality.
Coaches can manage areas including:
workout programming;
nutrition;
client management;
check-ins;
communication;
technique and video review;
coach/client agreements;
packages and payments;
lead capture;
coach websites;
business-growth tools.
Then AI-assisted functionality helps simplify parts of the workload sitting across that environment.
That's the difference.
We're not building an AI product and attaching personal training to it.
We're building a platform for running and growing a personal training business, then using AI assistance where it can genuinely make that easier.
Who might Strivonex Coach suit?
An independent PT or online coach who wants to reduce the number of separate systems involved in running their business.
Someone who wants coaching delivery, administration, payments, client management, website and growth functionality to work more closely together.
And someone who wants technology helping with the workload without positioning technology as the coach.
Who might be better elsewhere?
If your overriding priority is the maturity of an established third-party integration ecosystem, Trainerize may currently be a stronger fit.
If your main priority is deep customisation around established coaching workflows, PT Distinction deserves serious consideration.
If unlimited client capacity is the deciding factor, My PT Hub's Premium offering is worth comparing.
That's the point of this article.
We're not going to tell you Strivonex is automatically best because you're reading this on the Strivonex website.
The best platform is the one that solves the right problems for your business.
UK personal trainers should compare the whole cost
This is where headline subscription comparisons become misleading.
Imagine:
Platform A: £20 per month.
Platform B: £50 per month.
Easy.
Platform A wins.
Except Platform A still leaves you paying separately for a website, another communication tool, forms and whatever else your business requires.
Then there's something even more valuable:
Your time.
Ten minutes copying information here.
Five minutes updating something there.
Another client message buried in another app.
Individually, they're tiny.
Across 30 clients and an entire year?
Not so tiny.
The cheapest personal trainer software isn't necessarily the cheapest way to run a personal training business.
What should you check before choosing PT software?
How many clients will you have next year?
Don't buy software purely for today's business.
If you're actively trying to grow, look at what each platform costs at 20, 50 or 100 clients.
Which other subscriptions could it replace?
Write down your current stack.
Website.
Forms.
Messaging.
Payments.
Programming.
Nutrition.
Scheduling.
Video.
Lead management.
Then compare the total.
Will clients actually enjoy using it?
Try the client experience.
This matters far more than an impressive sales page.
If clients find the platform awkward, you'll eventually find yourself coaching around the software rather than through it.
Does it help you deliver coaching — or run the business?
Neither answer is wrong.
Some PTs want excellent programme-delivery software and prefer separate specialist tools for everything else.
Others want more of the business connected.
Know which type of buyer you are before comparing prices.
What is the best personal trainer software in the UK in 2026?
There isn't one credible winner for every coach.
ABC Trainerize deserves consideration if an established ecosystem and integrations are major priorities.
My PT Hub offers broad coaching functionality and an attractive unlimited-client option on its Premium tier.
PT Distinction is a strong contender for coaches prioritising detailed coaching functionality and customisation.
FitSuite provides straightforward European pricing and a generous client allowance.
And Strivonex Coach is designed for independent coaches who want more of their entire business connected — with AI-assisted tools helping simplify admin alongside workouts, nutrition, client management, check-ins, payments, websites, lead generation and business-growth functionality.
The question isn't:
Which platform has the longest feature list?
It's:
Which platform removes the most friction from the coaching business you're trying to build?
That's the comparison worth making.
Frequently asked questions
What is personal trainer software?
Personal trainer software is a digital platform used by fitness professionals to manage some or all of their coaching and business workflow. Depending on the platform, that can include workout programming, client management, nutrition, check-ins, communication, scheduling, progress tracking and payments.
What is the best personal trainer software for UK coaches?
There is no single platform that is best for every UK personal trainer. Trainerize, My PT Hub, PT Distinction, FitSuite and Strivonex Coach have different strengths. The right choice depends on your number of clients, coaching model, budget, required integrations and how much of the wider business you want the platform to manage.
How much does personal trainer software cost in the UK?
Entry prices vary considerably. Some international platforms start at the GBP equivalent of around £7–£20 per month for small client rosters, while larger plans and broader platforms cost more. Coaches should also account for VAT, exchange rates, add-ons, payment fees and any other software they still need alongside the coaching platform.
Should personal trainer software include payments?
For many independent coaches, integrated payments can reduce administration. Check whether recurring payments are supported, what payment-processing or platform fees apply and whether funds are paid directly to you.
Does a personal trainer need a website?
A website isn't legally required simply to work as a personal trainer, but an effective online presence can help prospective clients discover the coach, understand their services and enquire or purchase. Coaches can use a standalone website or choose software that includes website and lead-generation functionality.
Are AI tools useful for personal trainers?
They can be, particularly when they reduce repetitive administration, help organise information or assist with analysing coaching data. They should support the coach rather than replace professional judgement or the coach/client relationship.
Strivonex Coach uses this approach with AI-assisted features such as Coach Copilot sitting within the wider coaching-business platform.
Sources and methodology: Competitor features and pricing were checked against publicly available information published by ABC Trainerize and HubFit on 17 September 2026. Trainerize publishes the referenced prices in USD. GBP figures shown in this article are approximate conversions for comparison purposes and are not prices quoted by Trainerize. Features, pricing and plan structures may change; readers should check the providers' current websites before purchasing.